Toys 7 MIN READ
Tamagotchi: tiny pet, enormous responsibility
Three buttons, a few pixels and an unexpectedly demanding relationship: how Tamagotchi became a 1990s craze and kept finding new owners.
NostalgiaSignal
Find a favorite. Follow a curiosity. Filter by topic and decade, or search for something specific.
Three buttons, a few pixels and an unexpectedly demanding relationship: how Tamagotchi became a 1990s craze and kept finding new owners.
The old U.S. chain closed in 2018, but the brand survived. Explore the debt, changing shopping habits and new store formats behind its complicated…